A few years ago I started developing identities for companies I felt needed a change as a hobby. As I was designing them I showed them to my family and after a few times seeing them they got so used to these new logos that when they were seeing the actual ones they got confused and asked me sometimes if they actually changed their logo or not. That's how the idea of "A Parallel World" came to life, I realized I was creating a parallel world of identities. Keep checking every once in a while to see more being added.
A Parallel World
by Rutilo Rojas
Previous Logo
Self sustained growth
The Bank of Israel is Israel's central bank, there's is an opportunity to design a simpler logo that works in different formats, including coins and banknotes. The logo is inspired in the wheat sticks, representing Israel's self sustaining strength and growth. The word Israel can be read in Hebrew in the logo.